Chicago,IL 60657,USA
+13127920212
information@gwadvisement.com

Core Services

REAL ESTATE

Full-service for Commercial, Residential, Senior, Multi-Family, Investment and Property Management for Newly Developed and Redeveloped Assets.

HOSPITALITY

Marketing, Branding, Media Awareness, Event Planning and Support for Breweries, Restaurants and Entertainment Companies

TECHNOLOGY

Sales and Marketing Planning, Development and UI Feedback, Reporting Structures, Case Studies, Investment Preparation, Market Research, Focus Groups.

NON-PROFIT

Fundraising, Donor Relations, Event Planning, Operations Management, Marketing, Sales Planning, Advertising, Family and Individual Services, and Employee Coaching.

GENERAL BUSINESS SERVICES

The core service offerings at GW Advisement are general business services that our lead advisers are educated, experienced or licensed to provide. Our core services are created at the center of our expertise. This means we know exactly what it costs in time and resources to get the job done not just to your satisfaction, but in line with our reputation. Our advisers have years of experience in various industries but our offerings are designed to serve all.

Market Research & Competitive Analysis Report

Leveraging industry specific, public and internal sources, GW Advisement will build a research and analysis report that enables your business to better understand current market conditions.

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Focus Group Services

Bringing together a group of your ideal clients, we will organize, host, lead and provide summary reporting on focus groups designed to gain insights directly from consumers. Includes one city, and eight to fifteen respondents.

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Project Management

We will take the burden of project management off your full-time staff by strategizing, leading and managing the execution of new company initiatives in software development, system rollouts and the introduction of new processes.

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Go to Market Strategy

For companies releasing a new product or trying to monetize new technology, expert advisors will develop a go-to-market proposal aimed at both testing and maximizing the potential of your offerings.

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Single Opinion / Beta Testing Service

Leveraging our advisers’ expertise in specific industry sectors, we will provide candid feedback by internally testing your products and offerings.

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Sales Analysis

A sales analysis will provide insights into areas of opportunity in staffing, sales approach, sales material and training. An analysis will also include recommendations that enable your sales manager to develop an action plan.

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Marketing Analysis

A marketing analysis will audit your customer profiles, online presences, brand recognition and advertising ROI to provide insights on where your strategy needs adjustment as well as where new opportunities for marketing, advertising and brand positioning can be explored.

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Operations Analysis

A deep analysis into organizational processes, staffing structures, team collaboration and communication policies. An operations analysis will provide insights in both small and large adjustments that enable your teams to operate more effectively.

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Case Study

Communicating value requires performance analysis and participation from your existing clients in data collection as well as education on how they measure returns. Case Studies include the research, analysis, organization and copywriting required to show exactly where and how your product adds value to the market.

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Logo Development

Includes a discovery session, two rounds of edits in B&W and one round of edits in color.

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Product/ Service/
Asset Branding

Includes discovery session, research, client interviews, two rounds of naming options, two rounds of B&W logo design and one round of edits in color to deliver a, SEO friendly name, tagline, logo, domain option, product story and brand guidelines.

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Company Branding

Includes discovery session, research, three client interviews, three rounds of naming options, two rounds of B&W logo design and one round of edits in color to deliver an SEO friendly name, domain option, company tagline, company story and brand guidelines.

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Brand Enhancement & Reposition

For companies with a rich history and/or robust brand recognition, a brand refresh can increase exposure without uprooting your image. Includes discovery session, two client interviews, three rounds of B&W logo design, one round of edits in color and an updated brand style guide.

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Website Development

Not including development hours and media procurement (which can be leveraged through our network of developers or yours) includes strategic concept planning, budgeting, site map structure, design and SEO optimized copywriting.

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Social Media Management

Includes a quarterly social media plan and schedule. Weekly postings positioned to achieve measurable goals in customer engagement and new client procurement. A three-month commitment is required.

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Copywriting Services

SEO optimized copywriting for PR releases, websites pages, marketing and advertising material.

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Annual Marketing Plan

An analysis of previous year’s performance and a full proposal for the coming year including concept, approach, goal setting, scheduling, staffing needs and budgeting.

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Annual Sales and Marketing Plan

An analysis of previous year’s performance and a full proposal for the coming year including strategy, forecasting, concept, approach, goal setting, scheduling, staffing needs and budgeting.

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Design and Purchasing

Promotional material and ‘swag’ is only worth the investment if it leaves a lasting impression. We will provide a strategic concept of five products aimed to communicate your specific story to new and existing clients. Includes one round of design and product selection feedback, budgeting and the selection of production/printing vendors leveraging our relationships for discounted purchasing.

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Sales Training

Sales Training requires more than a ‘how to’ from a leading sales professional. It requires a deep understanding of your client’s needs, concepts for story-telling and an ability to relate to your sales staff on an individual level. We offer on-site sales training custom designed for your client base, your marketing approach and your sales team. Includes three client interviews, story boarding and a full day of on-site training.

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Event Planning: Fundraising, Investor, Client and Company events

Raising funds and demonstrating appreciation require thoughtful planning. Services include concept, budgeting, location selection, event marketing and day-of management.

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Sponsored Conference Attendance: Strategy and Execution

An investment in sponsored attendance to a conference is maximized only with strategic and creative planning. Services include two concept proposals, budgets, planning, marketing, ordering and purchasing.

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Culture Audit and Program Development

A company culture plan is a full analysis and development process that includes a 360 employee sentiment analysis, benefit recommendations, social engagement platform roll-out or update and tailored team and culture event budgeting, scheduling and planning provided by creative thinkers and personal wellness coaches.

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Employee Coaching

Lead Adviser in effectiveness training will meet up to twice weekly with employees to discuss personal and professional goals, establish successful executive functioning habits and tackle hurdles associated with new, stuggling and WFH professionals.

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Looking for Industry Specific Services?

Our core services are added to and updated often but if you can’t find what you are looking for, you should engage with us on our custom service offerings. These services are industry specific.

CUSTOM SERVICES

You don’t need it all.

Schedule a free assessment meeting with our advisers to understand where you can drive the most change in your business.

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